Welcome to the Jungle recruits 01 Head of Growth / Digital Marketing
Welcome to the Jungle
Head of Growth / Digital Marketing
CDI ParisTélétravail partiel possible> 10 ans
About Is the job market a Jungle?
Welcome to the Jungle is the multichannel media company that aims to inspire every individual to thrive in their professional lives.
We propose a wide variety of high-quality content (articles, videos, series, podcasts, magazines or events) to help young professionals rethink their relationship with work.
We have also created a content-rich website with 3000+ detailed company profiles – including photos, videos, and statistics (number of employees, gender, average age) – making valuable job search information accessible for prospective candidates. It is now way easier for them to narrow down the tribe they belong to!
Aiming to propose the best possible candidate experience, we provide recruiters with Welcome Kit, an in-house applicant tracking system (ATS) that is collaborative, intuitive and efficient. Recruiters using Welcome Kit can post unlimited job offers within their company profile, and efficiently manage every candidate application.
Job description As a talented and inspiring Head of Growth / Digital Marketing, you will lead and develop our current Digital Marketing team, composed of 4 people.
Reporting directly into our Chief Marketing Officer, you will be responsible for leading our Growth and Acquisition strategies for our 4 products : Welcome to the Jungle, Welcome Kit, Welcome Originals and Welcome Home.
You will work closely with our business, operations, tech and product teams to expand our community and build a highly engaged audience.
Here’s a snapshot of your future responsibilities:
Team management You will lead our current Growth / Digital Marketing Team and be responsible for the target achievement follow-up of your teamYou will contribute to the team growth by hiring new members and help them growth on their daily tasksAs a hands-on leader, you will take on operational responsibilities and focus on our Growth / Digital Marketing strategy on a group levelYou will manage the yearly Growth / Digital Marketing budget and manage weekly and monthly reporting by defining goals, and help us define quarterly global objectives and KPIs.Growth and digital marketing strategyYou will define the company’s acquisition, growth plan and objectives with our CMO.
As a hands-on leader, you will take on operational responsibilities and focus on our Acquisition, Growth and Digital Marketing strategy on a group level
You will be responsible for the target achievement follow-up of your team.
You will be in charge of designing and implementing a technical stack shared by different teams to manage all acquisition and growth topics.
You will oversee our acquisition, conversion and retention campaigns on every channel both organic and paid in order to increase WTTJ’s audience.
Your team will work on all channels to do so : social media, B2B and B2C websites, newsletters, in-app notifications, etc.
Your team will work closely with our Business team to get insights from clients/prospects about our products. You will also help them designing our sales marketing and optimizing lead generation campaigns.
You will be responsible for our CRM strategy to create a powerful link with our community.
You will manage weekly and monthly reporting by defining goals, and help us define quarterly global objectives and KPIs.
You will also be responsible for our yearly Digital Marketing Budget.
Preferred experience At Welcome to the Jungle, we are all coming from (really) different backgrounds, that’s our main strength!
Our Head of Growth / Digital Marketing would be someone with:
A proven experience (at least 8+ years) in a similar role in fast-paced, Saas or digital environmentsA proven track-record in Digital Marketing including Growth and Acquisition with a real technical background.A capacity to build and lead a team of talented marketersExcellent communication skills , especially in EnglishA strong interest into data monitoring and analysisIn addition, the Head of Digital Marketing would have to present the following qualities and mindset:
A high level of energyStraight to the pointData and solution orientedOrganized and structuredDetail orientedAbility to thrive in a complex environment and a fast-moving companyBoth a thoughtful and challenging management style, with a strong ability to help people upskill. Setting up the best-in-class processes and work methodsAbility to work productively and seamlessly within cross-functional teamsBeing able to consistently deliver high-end business value in a short-time periodWelcome to the Jungle aspires to promote a positive social impact. Its mission includes paying particularly close attention to fostering diversity, inclusion and equality within teams as well as within its community.
Postuler : https://www.welcometothejungle.com/fr/companies/wttj/jobs/head-of-digital-marketing_paris